Best Western: Branded uniforms for every department

The team at Best Western approached us to develop custom branded uniforms for multiple departments, including front-of-house, back-of-house, and housekeeping staff.

Working within their established brand guidelines, we carefully matched their corporate colours to the appropriate embroidery threads and developed custom embroidery files to ensure accurate and consistent logo reproduction across different garments.

We then sourced and presented a selection of apparel samples tailored to the needs of each department, allowing their team to evaluate fit, comfort, and functionality before making their final selections.

Once approved, we moved into production, ensuring every garment was decorated in accordance with their brand standards.

To simplify future orders, we kept all approved artwork, garment specifications, and branding details on file. This allowed us to efficiently fulfill multiple repeat orders and introduce new apparel styles while maintaining consistent branding across their team.